BUSINESS OF AGRICULTURE
MASTERCLASS 2024
The Business of Agriculture Masterclass
Agriculture is more than just a cornerstone of Nigeria’s economy—it is a vast business opportunity waiting to be harnessed. Contributing approximately 24% to the national GDP and employing about 70% of the workforce, the sector is ripe for transformation. However, challenges like outdated farming practices, limited access to modern technology, insufficient investment, and a lack of youth engagement hinder its potential.
The 2024 Business of Agriculture Masterclass is designed to equip aspiring and current agro-entrepreneurs with the knowledge and strategies needed to succeed in agriculture as a profitable business. This event will feature industry leaders and experienced practitioners who have successfully navigated the challenges of the sector. They will share their step-by-step processes, practical examples, and personal experiences to help participants turn agriculture into a thriving enterprise.
Why Attend?
Learn from the Experts:
Gain insights from seasoned professionals with over seven years of hands-on experience in various forms of agriculture. Learn what worked for them, the mistakes they made, and how they overcame challenges
Practical Strategies:
Discover actionable strategies for starting and growing an agricultural business, even with a minimal budget. Get detailed guidance on where to invest, how to manage risks, and how to find markets for your produce
Real-World Examples:
Hear real-life stories of success and failure in the agricultural sector, providing you with relatable examples and clear steps to follow.
Networking Opportunities:
Connect with like-minded individuals, potential mentors, and partners who are passionate about agriculture and eager to share their knowledge.
Event Overview
What: A series of virtual masterclass sessions focused on practical agricultural business strategies, investment opportunities, and overcoming sector challenges. The event will cover sectors such as Crop Production, Aquaculture, Animal Husbandry, Agro Processing, Agro Logistics, Agricultural Technology, and more.
When: 17th to 19th September 2024
Where: Online (Details will be provided upon registration)
Why: To inspire and equip participants to see agriculture as a profitable business and provide them with actionable insights to start and succeed in the industry.
Speakers
HRM OBA DOKUN THOMPSON GUREJE IV
Victoria Sokolayame Emmanuel
Mr Segun Awolowo
National Coordinator, National Committee AfCTA Nigeria office
Senator Abubakar Kyari,
Honourable Minister of Agriculture and Food Security
Some of the Spotlight
About the Public Sector Advisory Group (PSAG)
The Private Sector Advisory Group (PSAG) Nigeria is dedicated to promoting and coordinating private sector involvement in achieving the Sustainable Development Goals (SDGs).
Our mission is to facilitate policy dialogue, conduct applied research, engage the private sector, and implement strategic interventions at the policy, project, community, and
PSAG Nigeria – Purpose and Structure
PSAG Nigeria operates through 11 distinct Clusters, each aligned with the 17 SDGs, to guide and report on companies’ activities according to established standards. Each Cluster is tasked with leading dialogue and implementation efforts, engaging members within the same group criteria by goals, and driving collective action within Nigeria’s private sector and corporate foundations.
The Business of Agriculture Masterclass is organized by PSAG Nigeria’s Cluster 5, with support from the entire PSAG Nigeria membership. Cluster 5 focuses on advancing Goal 2 (Zero Hunger) and Goal 12 (Responsible Consumption and Production), specifically targeting the Agri-Business and Manufacturing sectors.
Agenda
The masterclass will kick off with an Instagram Live session featuring successful agro-entrepreneurs sharing their journeys. Over the next three days, participants will engage in 10 technical sessions, each designed to provide practical insights and actionable steps for succeeding in various agricultural sectors.
Date: 16th September 2024
Time: 7:00pm – 8:00pm
9:00 am – 10:30 am: Planting the Seeds of Innovation: Opening the Pathway to Agricultural Transformation
11:00 am – 12:30 pm: Agrifinance: Funding the Future: Navigating Agricultural Finance for Growth
1:00 pm – 2:30 pm: The Business of Crop Production: Enhancing Crop Yields and Nutritional Value: The future of Food Security
3:00pm – 4:30pm: The Business of Branding: Cultivating a Strong Agricultural Brand: From Farm to Market
9:00am – 10:30am: The Business of Animal Husbandry: Innovating for Livestock Excellence: From Farm to Market
11:00am – 12:30pm: The Business of Agro Processing and Value Addition: Transforming Raw Produce into Profitable Products: The Power of Value Addition
1:00pm – 2:30pm: The Business of Nutrition and Lifestyle: From Farm to Table: Promoting Healthy Lifestyles through Nutritious Agriculture
3:00pm – 4:30pm: The African Continental Free Trade Area: Unlocking Pan-African Trade Opportunities for Agribusiness Success
9:00am – 10:30am: The Business of Agro Logistics and Trade: Bridging the Gap: Efficient Logistics for Trade and Success
11:00am – 12:30pm: The Business of Agricultural Technology: Embracing the Digital Revolution: Technology as a Catalyst for Agricultural Growth
1:00pm – 2:30pm: The Business of Aquaculture: Sustaining Blue Growth: Unlocking the Potential of Aquaculture